Quote Originally Posted by Joel Holtzman
My question is pretty basic. Since I develop software and am basically competing with a million others like me,
what is the best way to provide credibility to potential jv partners?
I know most potential JV partners will have other criteria, but I find that most software products -at least in the IM niche- are sub standard and because of that I would surely take a close look at the quality and manuals/tutorials of your product. It it wasn't user friendly I wouldn't care how many big names would endorse it. Well, maybe I'm a geek...

Ralf