For the main launch, I've already got email follow up written and plan to have the promo email + other materials up soon.
I will also run a short Adwords campaign to get better stats and optimize the opt-in page.
For the current email campaign, the price will be significantly lower than the 7-days launch discount price. This bring the question whether the current email stats is not representative due to the price difference. Any ideas?
For the JV partner perks & benefits, here's what I'm thinking
- closed door aff program (handled by JVManager 2 aka Fantasos)
- 75% commission
- top affiliate gets extra commission (after comp ends) for every copy of the product sold (like a royalty)
- cash prizes (how much to give if the product is $97? how about if the price is $197?)
Is it enough hooks? Or you guys have something better to add?
I'm not a voice-guy so I'm not comfortable phoning the partners. Maybe I can hire someone?
In terms of pricing, I am still in the dark. I don't want it to be too cheap that makes someone questions its quality but not too expensive that can put people off. Maybe you give some indications on the pricing to shed some light.
Btw, how do you guys think the demand like for this software?