Hey everyone,
This forum already rocks, but I agree with Mike that we need to step it up a bit... if we all start posting what we know so that others can become top affiliates, we will not only have their trust, but they will have bigger lists to promote to -- it's a no brainer...
So I'm going to start off with a few tips on how to build your opt-in list and I ask that others add information as to what has worked for them also. I will stop back periodically and add content to this, but I'd rather here what others have to say :-)
What's the single best way I've found to build a list if you're not purchasing leads and don't have your own viral report?
You NEED a squeeze page. If you're not familiar with a squeeze page go to www.thinktwoproductsahead.com ... that's also a phenomenal squeeze page to study from because it pull an astounding 64%. Within a month we built an opt-in list of nearly 8,000 people.
Everyone needs to be capturing leads on their product launches. Period.
If you don't already have an aweber account you need to get one. It makes life so much easier and your deliverability rate is far better than anything you could ever do yourself.
A lot of people complain that it takes away from their sales page, but think about it like this: your squeeze page copy should be "pre-selling" your sales copy and your offer to come... if you have done this correctly then if people aren't going to give you their name and email address, you think there's any way in hell they're going to give you their credit card number?
So set it up...
Ok, now that I've drilled that in hard enough, I want to talk a little bit about conditioning your list... this is something that has costed me thousands of opt-ins, and tons in lost profit to realize...
Don't ONLY give your list quality content... I know that sounds bad and I'm not one to send offers 24/7, but you need a good combination of both...
What I do is set up an auto-series of a few months or so (you can do it for only a week if you'd like, doesn't matter)... but I set up the autoresponder series to give good content mixed in with some offers. When you only give people offers they get conditioned to have their "buyers guard" up on every email you send them ... but if you only give them good content they HARDLY ever buy when you send them offers.
RECAP:
1. Set up a squeeze page and build your list off of all your affiliates that promote your products.
2. Condition your list to buy BUT also give them good content so that you ARE the expert.
That's a few pointers... I will make this like a newsletter and make weekly updates to it LOL... if you have ANYTHING to add about list building please do so, or if you have questions don't be shy to posting them ;-)
Have a great day!
Sam
P.S. I'm also coming out with a free list-building product that I will tell you about shortly ... I'm putting the finishing touches on it right now, but I'll give you a hint: you've probably seen it before because I big name marketer created it (I'm just putting it on steroids).
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Originally Posted by Jack Born
