Hey Gang - recently new to the forum but like many, not new to marketing although the world of JV is new for me from this side, not from the other side of post launch affiliate scrambles to gain traction but with the competitiveness out there, it can be tough. Hence my gratitude at learning about this site from Jonny Andrews's Money Siphon system.

I have questions about tangible goods JV opportunities. First, from your experience, has anyone done these (i.e. with physical goods - outside of health and wellness or fat loss pills) with any success? Second, if so, what is the best approach to achieve success? Is it basically the same formula as intangible digital products?

I ask because having been in marketing for over 22 years, with 20 of those in offline markets, I have friends that sell products via traditional dealership networks but are not as successful as they would like - they tend to remain localized and regional and the internet being global represents an entirely new market for them yet many are lost as to what it takes to leverage online marketing to it's fullest potential.

Some of these products are killer, unique niche offerings and I keep thinking "man, if you could get this out there as a JV launch online and bring on affiliates, you'd be golden" but am not sure how to begin approaching the concept from the perspective of tangible goods.

Thanks!

-Eddie