Nothing is really free. If you've built up credit with Google and/or your credit card company, it has a cost and a value.
Good cash flow doesn't hurt however.
I'm always amazed at how people think they have to sell their products with claims everyone knows are false.
The truth is, if you market properly, you are making some of the most incredible returns imaginable already. They don't need crazy claims that make us all look like scammers.
Figure this. If you could figure out how to make a long term (5 years or more) return of more than 15% per year, you are beating every single wizard on Wall Street, every fund manager, every broker, every bank, and every financial planner in the world. That's a return of 15% a YEAR.
I know marketers who make that in a week.
IM's don't need to make crazy claims - the reality is already better than the rest of the world does.