I think your right about not marketing in the make money online niche. I'm marketing Automated List Builder and I've put a lot of work into it so far.
I will need to make some serious cash on launch day, I value my time highly. I am using the techniques in SAC for this launch and I've got several first page rankings for the product title, product title + bonus, product title + review so far.
It's early days though can't see a newbie like me be there on launch.