Why No One Will Promote YOUR Product

[dacahe]

Love the article, I'm preparing some launches in a few months so this is a god send, thanks to the forum cuz this post was from last year but it's still here for us to use.

[Neil Rissler]

WOW! Great article. and definitely right there with the DUH! Why didn't I thank of that! concept. Putting yourself in the customer's/JV partner's shoes is a very overlooked concept. Great job.

[behzad]

Although articles date is one year ago, but it is very informative and applies to todays market.

Thanks for your time for writing it Willie.

[Adrian Castro]

Hi Willie,

Great informative article...

I like particularly the case of the $5,000 big ticket buyers being sold a $27 ebook!

Adrian

P.S. By the way is there any JV forum that focuses on big ticket buyers? I have a program that sells around $4,000 to $5,000 per unit.

[Netinvestor]

Hey Willi,

this are great informations... i´ll think about it before i launch my product on Aug-11th

thanks.

have a nice weekend

patrick

[Tina Meskhi]

Hi Willie,

I've been to several seminars but none have given as much content as I've had through this forum!
Thanks for the great tips which i'll be sure to apply in my next launch.

[VisiTrak]

Willie,

Excellent post. I especially enjoyed the part about discovering the secret/hidden
benefits that distinguish my product from every thing else that is out there.

I do have one question for you to answer, if you could. Have you noticed any
tips, hints, suggestions, about discovering these hidden benefits and making
them come to the forefront of what you are selling?

If so, or if anyone else on the forum has some ideas, I would love to get some
feedback.

Thanks,

George

[iijam]

Guru Willie,

You really walk the talk. I am pleased to be in this forum. Your knowledge and experience are highly appreciated! Even though i never been to your seminar your information really show the true about
your dedication to help others.

Thank you!

Nizam Shapie

P.S. Your product is AWESOME!

[dev.null]

5) What Makes You Think That The Market Wants It?

FAR too many brilliant people have trouble acknowledging
that just because they think that something is needed by
the market doesn't mean that anyone will buy it.

People don't buy what they need. They don't generally
buy prevention! They buy things that they want. They
buy relief from pain. They buy pleasure. They buy safety
... if they feel really threatened.

If you offer the market anything other than something
they are already screaming for, and already buying from
your competitors in massive quantities, then you face
an uphill battle.

Your potential JV partners don't like selling items
that the market is not already convinced that it wants
... at least not the successful ones. Experience has
taught them that when they promote things that they
have to educate the market about, it's a losing battle.

Willie, this one hits me right between the eyes. How can I go about "educating" the market successfully?

Thanks for your great insight!

[ferrygreat]

Great post man. It is true, all the points that you have described here determine a JV's sucess