Hi Mike, your post #2 above pretty much answers my questions already
but since I already typed this up, here are my comments.
It pains me to make this post but I guess that is what this group
is all about right? Perhaps my biggest flaw is in lack of follow
through. You all know what it is like...
You plan,work,plan some more, work twice as hard and put together
what you think is a great offer but for some reason you just
don't reach critical mass enough to keep yourself motivated on the
project.
Sometimes it is easier to draw a line in the sand and start
with a new project. I think many of us fail in this regard
by getting distracted with the dozens of aspects that make up
our businesses.
I know that I trully care about our partners and one can see evidence
of this by the many months I put into creating a members/affiliate
system from scratch that refuses to bipass affiliates (even remembers
leads later from ip address if cookie fails).
But sometimes creating a great product or service just isn't enough.
My question is what does it take to get partners and affiliates to
actually voice their needs?
You can put up voting polls or ask questions but if affiliates
do not take advantage of them then there is little point.
Of course, I fully admit that my focus is not usualy on copywriting
or creating promo content (Sam Heyer is quite right above) because
I am a programmer preferring to create useful apps instead.
This is exactly why JV's can be such a great thing. Someone with
an idea,product,service provides it and others do the selling.
But where does one draw the line between providing/supporting
and being more hands on with the marketing? and partner coaching?
So my own advice is to take that little extra time (but not too long)
to plan out weeks of followups, create more promo stuff and general
prepare a little better for the long haul.
Oooh I just have to chime in on this one. I totally agree with that.Whilst selling to your affiliate base might seem like a "no brainer",
I am not looking for sales pitches of products I won't get to sell,
and it makes me less likely to promote other products.
It has become such a problem that finding a good program that focuses
on it's own program is getting harder all the time.