Quote Originally Posted by Reed Floren
Relationships are very important but if the product and sales copy sucks your relationship nor the brokers relationship will save you.
Reed said it best.

Picture your product or service being offered as something that.

1. No one knows about.
2. No one cares about.
3. No one thinks they need.

How are you going to.

A. Get them to know about it?
B. Get them to Care about it?
C. Get Them To Admit they Need it NOW!?

Sales copy is the heartbeat of your whole business.
Even a screwed up sales machine with a great sales letter
will kick the butt of a, well oiled traffic monster with a crappy
sales letter.

I've worked 30+ years in offline and online marketing and the
number one thing you have to learn and know in this business

ABOVE

Anything else is ............

SALESMANSHIP!

PERIOD!

Then you can address business management and Systems.

One of the first things I teach my students is this....

Grab ahold of your own business first before you start to build
someone elses'.

Sorry Reed for jumping all over your post.

I wanted to add some experience in here where it would best be
suited and this thread popped out at me.

HTH,

Richard

PS. Having Copy skills is essential to long term growth. Don't skimp on yours.