Rob,

You make some good points...

But

Aweber and Getresponse will tell you not to use more than 65 characters per line because different email clients cant read these full length emails without scrolling side to side.

I still believe that by chopping your emails more of them will get read!

Whether it's an email or web page if people have to scroll from side to side to read them less will be read.

I think you need to personally test open rates and analyze the results before coming to any conclusion and I wouldn't be listening to anyone! I would let my own results determine what to go with!

My two cents worth..

To your success,

Greg