I guess it would depend on the product and what the upfront cost to the client would be.
If I was getting 50% of a $77 first time sale that converted to a $29.97 a monthly fee I would be happy getting 50% of the monthly fee.
I would much rather this then gets 75% of the $77 first time fee and that it.
I would take less if I knew it has back end creating residual income for me. But with that said the back end has to be priced high enough to make it worth it.
I have struggled with this many times in some of my niche membership sites. At 9.95 –19.95 price range per month it is not very hard to get people signed up. The problem is now you can’t offer your partners enough to promote the site. There is just not enough money in it to make it work. You almost have to be able to launch it with your on in-house list.
If you want to bring JV’s on board you almost have to have bigger signup cost to start with, then be in the $29-49 monthly fee range to make it work.
Thanks
Charles Kirkland