I would like to provide my first impressions in the form of thoughts...
"Why does that pic of Sam Khan look amateur-ish?"
"Why are all the words in bold?"
"What does Prong mean?"
"Steve pohlit looks really professional"
"I like the phrase Fort Knox, sounds secure"
"Hmm the buy button looks really nice, I think I'll click it"
"Why can't I click the buy button?"
"Why does it say 'Done but with errors on page' on my browser"
"Wow, $16.97 is really low, I really don't mind signing up"
Honest to goodness, it seems to me like another one
of those good websites you sometimes see online. It
looks like you gave it a lot of effort to get it off the ground.
There is one point though, I don't recognise anyone of
those people who gave you testimonials.