honestly Suzy (by the way nice to meet you), why not do both, i did a launch back in 09 for a DVD home study course and included a members only are. the prices were $497 for the DVD course + $97/mo for the members only area. I also offered 50% commisions to my affiliates and 75% to my personal JV's. ad i gotta say it went absolutely perfect. It gives your affiliates a nice front end check for the product sales + a nice residual income check.