What's the fastest way to gain recognition in your market and start making floods of sales - even if you're not an expert in the market? The answer is hidden in joint venture marketing. Simply put, joint ventures are the fastest way you can attain an 'invisible customer base' without even paying a single cent for it.

What's an 'invisible customer base'? It's a customer base you don't own, but drives sales for you - for free! If you have joint venture partners promoting your product to their mailing lists, it's like owning an 'invisible customer base'.

The first step you need to take is to create a high quality product. This is an absolute must. If your product is not of the highest quality, why should joint venture partners promote you? Make sure you have a quality product first before you proceed.

The next step is to find potential JV partners to promote your product. There are several places that I look at - the Clickbank Marketplace, forums and the search engines. These are proven grounds for finding partners. I challenge anyone not to find at least a hundred potential partners within just a few hours using these resources!

Now that you have a list of partners, it's time to contact them via email. Personally, I have found that contacting via Facebook or other social networking sites doesn't work that well, but contacting via email works better. If you get a 10% response out of the all of the emails you send, you are doing great. That means for every 100 emails you send, you'll get 10 partners promoting your product.

Keep your JV invitation email short and to the point. You want them to click over to your JV partners page that you have set up and sign up for your JV list so you can keep in touch with them about your product launch.

Fabian