As they say, you can never appreciate the power inherent in a Mercedes Benz, until you ride one or you see one in total action.
On the Launch Day of Google Sniper, on Yahoo's home page, Yahoo displays a list of hot topics; I was pretty impressed to see Google Sniper as the number two trending topic on the entire internet, thus, I took a step further and did a search on Alexa traffic rank, guess what, Google Sniper had a traffic rank within the top fifty (50) sites on the internet, despite having less than 75 inbound links linking to it. Also, a look up on clickbank and G-Sniper was number three.
The exponential strenght of affiliates and JV partners all promoting your products at once, can create so much buzz to catapult a brand new website to be within the top 50 to 500 web sites on the internet. Honestly, the same principle works with super computers, if you can link thousands of smaller desktop or laptop processors to work together in perfect symphony/synergy, you'll create a super computer. The strength in numbers can never be dismissed, thus, much as an e-commerce store owner might want to go all out alone to generate traffic, I do believe if you can get other JV partners on board to launch your product, it's definitely not a bad idea, one JV partner with a list of 500+ participating in your launch is far better than having no JV partner at all. (except you did all your best to recruit them , but you were not successful)
Nice to know, JV Notify Pro Members made this happen.