As a former JV manager, I can tell you - you're right.Originally Posted by Glen Kirkham
Big to mid-sided marketers get flooded with JV requests all the time.
So just as important as an offer that sticks out, is a subject line that sticks out.
Did anyone else watch the videos from List Control Live where Frank talked about the guy from PPC Ninja (I think) sent Frank and Trey emails with subject lines like "REEFER" ... who's not going to open that? The curiosity factor is pretty high , I'm pretty straight laced and I'd open that in a heartbeat.


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