Do a dumbed down version at $97 (or whatever). Push it on CB. You'll attract the C and B level marketers. They'll help you push some sales on CB, which attracts other, new affiliates to you.
Then once you have an internal leads base (from that CB promo) and the start of an aff base...
You take that same offer, dress it up a bit, raise the price point, toss it into your in house aff program and you can then even offer 2nd tier to your past/current affiliates ... you can build a strong buzz from the leads you now already have... you can gain testimonials from the initial batch of customers ... and you have some conversion stats to better approach the A player marketers.
As for launching the product with 2 salespages... don't do it. If you had a team who can handle the extra complexity, sure. Maybe. But even then, why. You confuse the market. Some will see buzz an be taken to Funnel A... some will hear of it and buy from Funnel B. Affiliates could end up registering to both programs. It's a gong show and pointless.
Get ONE setup, launch it and leave it. Then get the other setup, launch it and keep tweaking it as your long term funnel.
Reply With Quote