I've had my best success with with recruitment e-mails that are very reader oriented.
Things that have worked for us in the past:
- Have a time constraint at the beginning. Let them know, you know they are busy so you'll
get to the point.
- Try using the word "YOU" as often as possible.
- If you have some experience under your belt, share them, and share the specifics. What's your metrics?
Conversion rate? Gross sales in past launches? This really builds the credibility.
- If you have previous success results with people creating bonus products for you, share them as well.
- It might be easier to do a 2-step approach to this. One YES at a time. Get them to say yest to creating
a bonus first, then ask them to mail for you too. This direct marketing strategy of 'one goal at a time'
has really worked wonders in our launches.