Hello Sam and Candice
I am new to the forum here but thought I would like to contribute to this post
So if you say a subject line that read:
' where can I send your check ' or something along those lines
Chances are you email will get looked at.
Perhaps first thoughts might be 'spam' but I bet curiosity would get the best of them
Then starting out the actual letter with a compliment to boost ego and then...
Well you probably no the rest since you are already doing some JV's
Just think about it for a moment would you delete that email with a subject
line like that. ' where can I send your check '
Wouldn't you get just a little bit interested to see what it's all about
Give it a try. The best thing to do is try several different subject lines
So if you have say 50 partners you are going to email line up 10 different
suject lines or even 5 and see which get the best responses.
Right your results down for future reference then try and beat your
most responsive subject line.
Just my thoughts.
Sincerely,
Scott Logan
Night Owl Marketing


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