Hey there Paul,

Fist of all, if you had success in the forex community, use that as leverage in the IM world. You could design a product that details the exact system that you used to make money in a niche outside of internet marketing. People really love the "works outside of IM" angle, as they feel like many of the systems that are currently being marketed don't work in other, perhaps less popular niches.

Anytime you enter a niche like IM where a strong degree of importance is placed on "making money", you need to understand that people will not trust you unless you've built up some credibility. It's not so much about what your product can do as much as it is what other people think about it. I hate to bombard you with the tired old line "you need to position yourself as an authority", but I'm afraid as redundant as it sounds, it's the truth.

What I'm not going to do, however, is tell you to spend hours and hours writing and submitting articles and publishing blog posts on your subject merely to establish yourself as someone who knows what he's talking about; that is a time tested strategy for generating traffic and establishing credibility that you should definitely consider but I'm sure you've already heard that enough times. Rather I'm going to tell you what I believe is the best/quickest way to achieve a position of considerable authority -- enough, at least, to sell a product to the IM community with relative success. So here it is:

Develop a product of your own as stated earlier, focusing on the "works outside the IM" angel or choose a sub-niche such as traffic generation, PPC marketing, social media, etc. If you are really a true beginner who doesn't really know the ropes that well, first of all, consider choosing a different niche! But if you are 100% adamant about breaking into the IM community, you could instead modify a couple of PLR products and package them together. Either way, you are going to want to GIVE your offer away in online forums and marketing communities like this one or the warrior forum. In return for receiving your free product, other marketers would be asked to provide you with personal reviews/testimonials about you and your offer.

I'm not sure of your experience level, and I understand that you may have problems with giving your offer away for free, as many people who are just getting started do, but I'm going to urge you to forget about making money for the time being, as this approach will be far more advantageous to you in the long run, and focus strictly on building relationships and credibility. Once the testimonials begin pouring in (and believe me, if you position your offer correctly, they will), you now have the much needed social proof element in place.

The beautiful thing about this is that the testimonials that you get from these efforts, will be yours for the remainder of your marketing career. And when you release new products, your real money-getters as they say, you will be able to leverage the relationships that you've already formed with other marketers who are familiar with you and your services, to acquire new testimonials, and of course, most importantly, potential JOINT VENTURES.

I hope this was helpful my friend.

Best of luck,

JP

P.S. I know every where you look people are making loads of money in the IM niche and it's hard to ignore that. However the beauty of Internet Marketing is in the fact that you can make just as much and potentially more money positioning yourself in rather obscure niches where nobody knows what the heck they're doing. One of my mentors, Ryan Deiss, is retiring arguably his most successful product to date because he actually makes more money doing continuity and niche marketing than he does teaching it. Just keep that in the back of your mind when you're considering these recommendations. Cheers.