1st launch advise

[samsam]

$9? Well, I know I probably going to pass this one! ;D

[Chip Morgan]

Hi,

Here's a quick question about your $9 ebook...is there a way to make a short "report" version of your ebook, like 1-3 pages?

Example: if your ebook is about dog care, training and feeding.......you create a short report entitled something like "10 ways to train your dog to walk on a leash" or "7 Homemade Dog Food Recipes", etc...

Then, give away the free report on your website, using a squeeze page to build a list.

Promote the heck out of the squeeze page.

On the report delivery page, use a OTO (One time Offer) to "upsell" your subscribers to the $9 ebook........best case scenario, you sell a bunch of books.....worst case scenario, you have a list of people that are interested in your ebook's topic, all of whom you can email later with your book offer or similar offers.

Just another approach to selling inexpensive products, it works for me!

Chip

[JayDeiboldt]

Here's what I don't get: Why $9?

A simple way to fix your problem would be to raise your price.

OR

You COULD run it on the $7 Secrets Script which would turn all your customers into affiliates. Pay them 100%, and you build a nice fat list of buyers.

Then once you get that set up you can run a WSO on the Warrior Forum

[affiliaterockstarx]

Here is my two cents...

Go with a $47 or $67 e-book with a sales
letter written by a pro copywriter with a
proven track record.

You're probably going to have to pay 5k to
12k for it...

Give affiliates 75% through Clickbank...

Have a one time offer and make it a monthly
membership of $27 or $37 a month recurring.

Get quality graphics...

Make it 100 pages or more of super quality content.

If your not willing to fork out the dough then your not
serious about this business...

Then you need to make friends with some JV's that
have influence in the JV community.

If you do all those things right then you stand a chance
of a successful launch.

Craig Beckta

[mrugank]

hey craig,

I am taking your advice seriously. also my book which was 43 pages old has now turned 96 pages old and of good content. Thank you, seriously.

[Joel Peterson]

You can also add videos to your product. I feel the perceived value is greatly increased with a good video. Camtasia and Sony Vegas Video are great tools......

Joel

[Chris Freville]

My model is:

Make use of JV partners - they're worth their weight in gold.

If you dont have JV partners, then your launch will be nowhere near as successful.

Now, the trick to attracting good JV partners is:

1. Decent conversion (good sales letter)
2. Decent commission % (min. 60%, but go much higher if you can)
3. Decent amount (JV's are not going to want 60% of only $37) - make it higher priced ($47 to $77 range)
4. Decent product (JV's need to think about looking after their subscribers)
5. Decent reputation (The hardest one) - Most JV's stick with fellow marketers that they already know because they can trust them and have got decent results before, and they know they'll return the favor. When you're new, its that much harder to attract good JV's unless you can get a personal recommendation from a friend of JV. Personal introductions can go a long way in this game.

Stick to this model, and you won't go far wrong. It's the path which I followed so I know it works

[imported_Kim Roach]

Excellent advice Chris!

No one gets to the top by themselves.

[mrugank]

I cant thank you guys enough. I appriciate all your advices. Keep up the Great JOB of helping your fellow mates.

I owe you guys

Mrugank Desai

[Roberto Efflandrin]

Hello Mrugank,

I have to congratulate you, you're coming out with your own product and that's a big step ahead.

I would advise that you increase the price a bit by adding value to the product.

If the product is in a niche where you can do some video screen shots of the strategies contained in your e-book, then do this and give them out as an OTO (one-time offer).

People love to see how it's done, especially in videos.

This should be able to make you some extra dollars on the back end and also encourage JV partners to promote your product even more when you give them a percentage of the one-time offer price.

I hope you have a successful launch.

Rob