Wow! Some really great information here about finding a hot market.
The key to finding profitable markets is to tap into existing demand.
There are two types of visitors I want coming to my site: either one that is searching for a specific product or one that is desperate to fix a problem they have.
Both of these visitors are essentially on the "verge" of buying. They're not just searching for information. They're looking for very specific product names or specific solutions to their problem.
Here are some examples:
The people searching for these phrases are desperate for a solution.
how to get rid of stretch marks
how to restore deleted files (very desperate market)
how to get your ex back
how to get rid of love handles
how to get rid of adware
You're looking for people who are desperate to solve their problem as quickly as possible.
The other keyword phrases I go after are specific product names.
Some examples include:
magic of making up
the truth about abs
fat loss 4 idiots
maclaren techno xt (specific stroller brand)
Get the idea!
These are "buyer keyword phrases" that convert quickly and easily to sales.
Here are some of the places I go to to find hot markets:
http://pulse.ebay.com/ - About 40% of all internet transactions occur on Ebay. Ebay Pulse shows you which products are the most popular. Plus, you can get a ton of long-tail keyword ideas by scrolling though the listings.
http://www.43things.com/zeitgeist/re..._popular_goals - Find out what people most want to accomplish in life. There are definitely some juicy markets here. Some of them include losing weight, falling in love (dating niche), learning spanish, traveling the world, quit smoking, learn photography, learn to play the piano, and start a business.
http://www.magazines.com - If you find a magazine for a particular topic, it's most likely a hot market as well. People that buy magazines are usually passionate about the topic they are reading about. And these are the best types of markets to tap into.
Amazon.com gives you access to instant market research. Click on your desired category and you'll find all of the products listed by popularity. So, for example, if you go to the treadmill section on Amazon, you'll find exactly which treadmills are selling the best. Plus, you can find a ton of long tail "buyer keyword phrases"
http://www.shopping.com/top_searches - The Shopping.com Consumer Demand Index is owned by eBay and one of the largest shopping networks online, making it an excellent research tool for finding out what sells.
They give the top 100 searches for each category. Talk some valuable
market data and keyword research.
You can do the same thing at Yahoo Shopping. If you go to the stroller section and scroll to the bottom of the page, you'll see a list of the "Top Searches" within that category. Click on the more link to see a list of over 300 of the top searches within the stroller category.
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