Questions about hiring a Joint Venture Manager

Hi,
I'm new here so I hope I'm not intruding in the wrong space. I've recently put together a new service, which is an extension of my existing business and was looking into hiring a JV manager. Does any one have a quick run-down of what's involved, with costs commissions, etc? My workshop will be starting next month, and there's a good group coming, but i'd like to set something up so that it's being continuously marketed. Incidently, I am offering affiliate commissions on the current course and would like to post that information as well. Thanks in advance for any assistance.

Michael

Hey, Michael.

When you say 'JV Manager', do you mean ...

... JV Broker that doubles as a launch time affiliate manager?

... Full time affiliate manager that acts as a JV Broker, as well?

As a JV broker serving double duty as a launch time AM, I've negotiated 2.5 - 10% (depending on ticket) of all sales except those actually made by the merchant, whether I bring them on, or not ... as it's my job to inform and motivate all affiliates.

If you're looking for a long term affiliates manager, sales will be spread out over time ... so you might have to jack those numbers up a little.

A good place to find experienced affiliate managers is ... http://www.affiliatemanager.net/forums/ and http://www.abestweb.com/ .

Best,

Mike

That's some great information there Mike. Many thanks indeed for being so open. I'm putting together a launch for the beginning of June and I'm so happy that I've stumbled upon JVNotify Pro. Keep up the good work!

Actually I've got a question myself...

I'm looking to hire a JV Broker that doubles as a launch-time affiliate manager.
As per Jeff Walker's recommendation I'm wanting to have a discounted offer for the first 7 days, wanting full focus on generating as many sales as possible during that period...

My question is, is it reasonable to expect this JV Broker / Launch time affiliate manager to only get commission for all sales generated during this 7 day launch period or is it normal practice for them to get a percentage of all affiliate sales on the product forever? ???

Good question, David.

The answer might depend on the size of the ticket, if it's subscription based and pays monthly residuals, or simply a deal that works for both you and the affiliate manager.

When Mike Filsaime and I worked together on Butterfly Marketing, we agreed that though the product was evergreen, I would cut all ties after 30 days .. Tom Beal took over from that point. I felt I made the bulk of the money I was going to make, and moved on when things settled down.

In the case of Keyword Avalanche ... which is subscription based, I still get a nice check from Scot Standke almost 2 years after it launched. ;)

Understand that I brought on a good number of solid partners for both Mike and Scot that have generated sales to this day for both gentlemen ... I had to base my term of service on my involvement, and how steady the income stream (I didn't provide AP management for Scot, only brokering ... just an example)

I simply don't have the time to act as a launch time AP manager any more ... when I did, I took roughly 2.5 - 10% of all sales made by affiliates.

Best,

Mike

Thanks for the informative response again. Much appreciated.